Communication
The one thing I have seen through my years as a coach that horrifies me, is that the owners of service businesses become defensive and kill the value perception for their business when a perspective client balks at their pricing structure. Often times it will even seem that the sales and service teams are at odds. IT personnel must learn that they don’t just manage boxes and applications, but actually provide services that the business consumes in order to survive and thrive. These include posting ads on websites with relevant content, promoting your products and services through your personal website and utilizing the electronic mail channel to gain direct access to your customers.
With a small cleaning business you may not be able to provide health insurance, but consider other incentives that you can give to get and keep employees. Businesses can also use computerized telemarketing to advertise products. Many … Read More...