Developing a proper business plan takes a lot of time and commitment. It is advisable that you do not fall for free marketing, as these are probably selling inferior products that are unfit to sell any other way. After you get done crashing all the numbers, making all your projections, and compiling the facts and statistics into a spreadsheet I believe you are left with a fundamental truth about business plans.
However, at the same time, it is important to not go overboard and make ridiculous statements as to the future of the new business. If you are approaching a banker for a loan for a start-up business, your loan officer may suggest a Small Business Administration (SBA) loan, which will require a business plan.
In a more broad sense, business planning helps businesses of all sizes to deal with the day-to-day needs of the organization by forcing the owner to weed through the operations of a typical work day. We can study what are the financial shortcomings of the organization, where the company can spend more money, and what are the expenses that can be cut down.
A virtual business plan walks you through the design of a business plan and teaches you the tools & techniques in developing the business plan for your rapidly growing company. A marketing plan that details you unique selling propositions, market area, method of reaching your customer such as advertising or online marketing.
Startup plans – sometimes this will be more of an overview of the business with expected sales and expenses, discussion about the product or services, the market and marketing. For this, you will need to use one marketing strategy at a time, until you see the traffic flow.